Ratings and reviews are now “THE” decision support for buying a product on the Internet. Therefore, many companies promote their products through the Instagram network and hope for a long reach and good business.

The more followers companies have on buy instagram followers, the greater the relevance and perceived quality of the product. That’s how you might think. Of course it’s not that easy, which does not stop many retailers from buying Instagram followers. There are meanwhile many providers on the Internet, which offer corresponding offers. 100 Instagram followers sometimes do not even cost five euros. Many traders are beating and hope to increase their sales in this way.

We strongly advise against this approach, as it is unlawful and the customers deliberately and deliberately deceived and misled. A ticket is sold that does not exist. This is what the legislature and the case law do not want. Warnings are as yet unknown to us. 

Traders, companies and self-employed people who buy such fake followers usually violate the terms and conditions of the platforms such as Instagram. That can lead to exclusion. In addition, this behavior is anti-competitive. This means that warnings could be pronounced by competitors. 

Anyone who sells fake followers for Instagram is just as liable as the company that buys the fake followers and presents them on their own profile. The consumer protection centers and competitors can warn companies that present themselves with false followers in the network. It is also conceivable that platforms and companies can warn the sellers and users of the fake followers and even claim damages. Depending on the constellation, it is even conceivable that the providers make themselves punishable if they offer followers to buy, who are flawed and exploit the ignorance of the buyers.

However, we see little chance for the buyers of followers, to talk out of the matter. Anyone doing business should check that this is legal before buy real instagram followers or reviews. This is one of the due diligence obligations of every company and entrepreneur. 

With all legal theory, one should also note that a large following often means more appearance than being. We therefore recommend not to increase follower ship at all costs, but to let them prosper through honest work.

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